Epson Blog -2.21.22 (2.19.22)
Retailers are increasingly placing the in-store shopping experience in the hands of shoppers and according to a survey shoppers are preferring the do-it-yourself experience.
That’s the key finding from a Reflect survey that polled 1,600 Americans through two days of online interaction. Respondents were asked multiple-choice questions about shopping preferences and how in-store signage influences them, as well as how much time they spent within physical retail stores.