What goes into pricing at Whole Foods?

Amazon Blog – 4.5.19 (4.1.19)

Starting Wednesday, Whole Foods Market customers will find price drops on hundreds of items across aisles throughout the store, with a focus on high-quality, fresh produce—which is one of our most popular departments. On average, prices will be 20 percent lower on these items, with even deeper discounts for Prime members.

Source: What goes into pricing at Whole Foods?

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